One Grand Prize Winner in the Oreo "Cookie vs Creme Sweepstakes and Instant Win Game" will win $100,000 - Cash Sweepstakes. INSTANT WIN SWEEPSTAKES GAME PRIZES: 3,750 FIRST PRIZES: Apple iPod Shuffle. ARV: $49. 8,750 SECOND PRIZES: $20 iTunes Gift Card. 12,500 THIRD PRIZES: A coupon redeemable for one 10.5 or larger package of Oreo Cookies. ARV: $4.49.